NC-based BB&T merges with SunTrust

Winston-Salem, NC-based BB&T Corp. has acquired Atlanta, GA-based SunTrust in a $66 billion deal. The two banks will merge together to form one company name and will be headquartered out of Charlotte, NC. This will likely change the naming rights of SunTrust Park, home of the Atlanta Braves, to incorporate BB&T. BB&T holds naming rights to more than half a dozen sporting facilities in Florida, Kentucky, Pennsylvania, and North Carolina, with most of those being in the Tar Heel State. Let’s take a look:

BB&T Ballpark-Charlotte, NC

The home of the Charlotte Knights, this facility opened in 2014 in Charlotte’s Uptown area. BB&T invested $30 million in a sponsorship deal for the facility, including naming rights for 18 years since its opening.

BB&T FieldWinston-Salem, NC

Wake Forest University‘s football stadium was branded by BB&T in 2007 under a 10-year deal.

BB&T Point-High Point, NC

This $7.5 million naming rights deal for the future home of the Independent Atlantic League, the High Point Rockers, will span over 15 years starting in 2019. 

BB&T Stadium-Greensboro, NC

The naming rights to North Carolina A&T State University‘s football stadium in Greensboro, NC was purchased by BB&T in 2018 for $1.5 million over 15 years. See our story about that here.

BB&T Arena-Highland Heights, KY

This multi-purpose facility in Highland Heights, KY was renamed in 2015 after BB&T bought the Bank of Kentucky.

BB&T Ballpark at Historic Bowman Field-Williamsport, PA

BB&T took over Historic Bowman Field in 2013, and its original name was retained in the naming-rights deal worth $150,000 over five years. It is the second-oldest ballpark in minor league baseball.

BB&T Center-Sunrise, FL

The home of the NHL’s Florida Panthers, this indoor arena located in Sunrise, FL changed names after BB&T purchased BankAtlantic in 2012, entering a new, 10-year deal.

Are you a looking for a sponsor for your event, team or venue? Sign up to add your naming rights sponsorship opportunity to the NameRights.com marketplace for free!